I’ve got a team right now of 16 salespeople making cold calls around the clock. They get paid on commissions, which means they only eat what they kill. It can be a tough gig, but for those that make it work, it’s lucrative. Sales is a great career to go into, and if you have a business, you need great salespeople.
You will only expand to the extent that you can get your product or service out to the marketplace. You need great salespeople to do that. My friend Tom Cummins—CEO of a $600 million dollar business—talked about surrounding yourself with the right people in your organization at 10XGrowthCon:
“The hardest part that I find to being an executive is choosing which people you want to have around you. You need to know how to spot those people that are not going to work for you. I’m always on the watch out for those who are thieves/criminals, and stupid people. I don’t know which ones are more dangerous.
The criminal guy, you can get a feel for him even though he’s a little slippery, but that stupid person sitting with that smile on their face… they are all happy and dumb as a post… they are dangerous too. I don’t know which one causes more damage. You need to learn how to watch out for either one of these guys when you start really bringing together a team.
Any business person who has a group of people working for them needs to be a leader.
Here is an additional list of things to consider when hiring that Victor Antonio and I talked about at my Sales Boot Camp:
There’s no way to know 100% when you bring someone in that it’s going to work out. I’ve hired people who I thought were going to be great and they flamed out. I’ve hired people I thought might not make it and they are to this day some of my best salespeople. But you can eliminate some of the risks that go into this by considering the above checklist.
If you’re really ready to grow your business and help your existing sales team, bring them to 10XGrowthCon 2018 in Las Vegas.
Be great,
GC
