Which Door Are You Going to Walk Through?


There are three doors you can choose in life!

Door #1: Be Broke

Door #2: Settle

Door #3: Get Rich


While you have 3 doors to choose, only door #3 will provide you with any freedom and security. People are shocked when a terrorist attack happens because they have the fantasy that there is no evil. Financially speaking, people are shocked when bad things happen as well because they think they are financially safe when they have only just enough. If you have just enough you are at risk.

People underestimate what it costs to have kids. Here are the facts:

  • Average family has 3,800 in bank
  • Average house worth is $160,000
  • Average family owes $100K on the house
  • 50% of all families have no money for retirement
  • Other 50% have an average 35,000 in retirement
  • It’s 245K to raise a kid to 18 right now.

Mommy and daddy taught you to have just enough. You need to get rich and someone in your household has to control the football—the money ball. There are only three reasons you haven’t walked through door #3 by now, either you don’t care, you haven’t been taught, or aren’t being held accountable. Let’s look more closely at each door:

Door #1 Be Broke

I’ve said it before and I’ll say it again, being born poor is not your fault, living poor IS your fault. I was not born with a silver spoon in my mouth. I have worked hard my whole life to create wealth and success for myself, my family, and my community. I do not ever blame someone or fault them for being poor. But I do not tolerate people who continue to stay in the mindset that being poor is a permanent condition.

You don’t care or aren’t being held accountable

Throughout the years, I have built my success by showing others how to increase their income. I have heard the worst cases—people who were handicapped, people who were addicted to all sorts of drugs, people with way too much debt—I have heard it all and I tell you that there is nothing so bad that you can’t overcome it and create massive, MASSIVE success.

It is not easy. Even if you have everything going for you, success is not easy. America, at least the America I grew up with, was about hard work and dedication. It was about ingenuity, entrepreneurship, and an inexhaustible desire to create massive amounts of success for yourself. People today are moving away from that, thinking that success should be handed to them.

Success is not a right—it is something that you have to work for. Just know that if you are poor you have the opportunity to achieve success but you have to be willing to work above and beyond what everyone else is willing to do around you.

Door #2 Settle

The middle class is those who settle for just enough. You aren’t poor—at least in comparison with those who make 25K.  The reality is the Middle Class is a trap. It’s a prison that has been sold as a sanctuary for generations of Americans by the government and perpetuated by the media.  It brainwashes you into “The Middle Class is safe. The Middle Class is freedom. The Middle Class is the goal.

The middle class is not a safe haven or a desirable destination it once was in the 1950’s.  The middle class of the 21st century should be avoided like a death sentence.  Every week, I get calls, tweets and emails from people who are concerned about their financial futures. People tell me, “I did everything they told me to do; I went to college, invested in my 401(k), bought a home and I can still barely make ends meet.”  Welcome to the middle class.

Millions graduate each year from college with huge debts, unable to land the jobs they studied to get, and many are forced to move back into their parents’ basement.  The middle class is when you have a job, education, a home you never own, two cars, a smartphone and computer, and you work 35 hours a week with one vacation per year—and you have little freedom although society basically acknowledges that you have made it when you haven’t at all.  People need to climb out of the middle class or they will eventually fall out.

Door #3 Get Rich

Rich is where you need to be. The truth is you are either rich or you ARE poor. People in this door don’t work like a slave for 40 hours a week—they work double that for their freedom. The rich know that success isn’t dependent on their education but their actions. The rich know how to sell.

There is not a money shortage on planet earth, but those who aren’t rich are more focused on a budget than they are on a financial plan. The rich know you have to spend to grow and that income is king. All debt is not bad debt. The rich use debt to leverage investments that pay them. While people in the first two doors usually have one stream of income, people in door #3 have multiple streams of income.

The rich know you have to spend to grow and that income is king

Being rich doesn’t guarantee happiness but being middle class or poor won’t make you happy either. Being rich gives you choices. I want the freedom to be able to send my daughters to any school I want, travel anywhere I want, when I want, how I want.  Money gives not just choices in life but can give protection—a cushion. If your car breaks down you pay to get it fixed, it’s not a problem. Your kid needs to go to rehab you pay for it. The middle class and the poor have the same problems that the rich do but with the added financial problems that come with them.

The choice is clear—door #3 is where people need to be. If you are not there, get the 10XGrowthCon Livestream and Recording. Today I’m offering a $1,000 credit at my store for anyone that buys. Unbelievable right? Click Here and see I’m not kidding.

If you never invest in you, door #3 will always be locked. 

Be great,


Grant Cardone is a New York Times bestselling author, the #1 sales trainer in the world, and an internationally renowned speaker on leadership, real estate investing, entrepreneurship, social media, and finance. His 5 privately held companies have annual revenues exceeding $100 million. Forbes named Mr. Cardone #1 of the “25 Marketing Influencers to Watch in 2017”. Grant’s straight-shooting viewpoints on the economy, the middle class, and business have made him a valuable resource for media seeking commentary and insights on real topics that matter. He regularly appears on Fox News, Fox Business, CNBC, and MSNBC, and writes for Forbes, Success Magazine, Business Insider, Entrepreneur.com, and the Huffington Post. He urges his followers and clients to make success their duty, responsibility, and obligation. He currently resides in South Florida with his wife and two daughters.

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