Build Your Wall

Build your wall. There’s a lot of talk about building walls lately.

But the truth is, walls are everywhere.

Your house or apartment has a wall.


To keep people OUT, right?

Every University in this country also has a wall.

It’s not a physical wall, but it’s a WALL.

It’s called admissions.

For example, you can’t get over Harvard’s wall without meeting certain standards.

A 2.4 GPA isn’t going to cut it.

You will be OUTSIDE of their academic wall.

Why does Harvard do that?

To protect themselves.

Because if they let anybody in, it devalues the campus.


Because a Harvard diploma would lose value if students with a 2.4 GPA would be let inside.

So, a wall is built.

It protects the community of Harvard.

Because that’s what walls do—they protect.

Some people are against the idea of putting up a wall because it’s ruthless.

What do I mean by “ruthless”?

It’s a brutal word with negative connotations, but if you’re not ruthless in this world, you put yourself at risk.

When I was 25 years old, I was a drug addict—and basically, my life was a mess and I dragged others around me down.

My mom was ruthless enough, smart enough, and loved me enough to say, “Don’t come here anymore.”

Black or white. It was crystal clear and I couldn’t cross the line.

She put up a WALL.

And I was out.

People in your life need to become a black and white issue.

They are either on your side, or they’re not.

Just because I was born in the same house, just because you are my mommy or daddy or uncle or aunt, just because we went to the same school, just because we were friends back when—it doesn’t mean you’re on my team now.

Build your wall.

You got people out there who are completely against you.

Tell your Uncle, “Dude, you’re out”. He’ll say, “But I’m your uncle—I helped raise you”.

Tell him, “Yeah, but you’re out now. You did a good job raising me, but you’re not doing a good job now—this doesn’t work anymore. Either get on my side, clean up your own life, quit talking bad about me, quit telling me about how my dreams are dumb, quit telling me that I can’t move or leave or do things, because you’re either on my side or you’re not—it’s a black and white issue.”

It’s not about friends and family, it’s about who are your friends and family now.

You are either on my team or you aren’t.

You need to write a list of all the people in your life. Make two columns, IN or OUT.

They are either supporting you or they are not.

Build Your Wall

If you got adult children in your house who aren’t doing the right thing, kick them out. Let them grow up. It’s not the kid making a mistake coming home, it’s the parent that lets them come home.

Don’t have open borders where anybody can come in at any time, and do anything they want.

If you tell someone that they aren’t allowed in your life until they get their act together, they’ll be enraged.

Walls tend to do that to people.

They’ll tell you that you’re ruthless, but believe me, I’d rather be called ruthless than “nice”.

Nice” used to mean the village idiot years ago.

Nice people don’t want to put up a wall because it’s exclusive, not inclusive.

But nice people also get run over because they don’t stand up for anything.

Stop being nice to please someone else and start making yourself happy!

Build your wall

Get your finances in order, build your wall, and get started by getting on Cardone University, it’s the #1 business training platform in the world.

Be Great,


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Showing 16 comments
  • Tyronne Ratcliff

    Solid content GC!

  • Tricia Melvin

    Your Ruthlessness Is Lifting Me Higher Then I’ve Ever Been Lifted Before! GC only the people with Emotional Intelligence will get this without politically being offended! #BOBA

  • Jerry (Rob) Brown

    Uncle G ! What you just talked about is unfortunately true for many people. And yes some of those people are your family and friends.
    We hope and wish and pray it isn’t so ,however ,the Reality is if they aren’t on the right side it’s time to Go 🙂

  • Dj snap

    I needed to read this thanks

  • George Smith

    Ruthlessness!!! Good stuff, I like it!

    This is all Biblical Uncle G!
    If the branch don’t give any fruit, cut it!

  • Ronald Bakker

    You’re really a serious man and I agree with you my brother

  • Laura Caruso

    Preach! Walls are needed in all areas of our lives.

  • Alex Khitrenko

    Having a wall and being ruthless is another great tool for a tool box!

  • Larry Merwine

    Just what I needed to hear. Thanks Uncle G!

  • Nigel Dixon

    This is good shit. It reinforces my own thinking, which helps one resist the outrage of those on the outside of the wall, or the moralistic well meaning coercion of the observers of the wall being built.

  • June Middleton

    I totally feel you and the message is timely….yet, we all need a little help sometime, don’t we GC? My mom was there for me once or twice in young adulthood , and now, at 100, I’m there for her in her elderly years where she can’t do for herself like she used to.

  • Edwin Roman

    Beautiful teaching. I need those works because in my life I have try to be nice and please everybody and I had found that a lot of people have take advantage of it. Thank you, to wake call me. Know I can smell the coffe.

  • cornelio receno

    Awesome Post.


    I strongly support the concept of being brand you have to have standards in life, values in life, you have to be ruthless sometimes to make other people understand that now its enough being Mr. Nice guy anymore 🙂 …

    • Dylan

      I love how you are selling the wall.

      But it’s true, anything in life has different angles, even the walls…

      Great article, thanks for sharing!

  • Johnathan Weberg

    It all boils down to like you talk about, you must be relentless!
    You must be uncomfortable, you must leave your comfort zone, and you MUST get out of obscurity!
    LOVE it, good video to put in here!

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