Start Up and Go!

On the Cardone Zone this week, we focused on start ups and I thought you might find the information useful. 

Most people hear the phrase “start up” and automatically think it only refers to owning your own company. The truth is, we are all in start up mode every time we start something new. This can mean a new job, new role in your company, moving to a new city, a new relationship or starting a new week or new month. Employees, sales people, managers, and owners are ‘starting up’ all the time. And when you quit starting up, you will just stop. Once you start up, hopefully you’ll go where you want to go. Here’s how to make that happen.

My first business started 25 years ago and I’ve had thousands of ‘start up’ phases along the way. I also had a bunch of stalls and slow downs, gone backwards more times than I can count and missed more quotas than I have hit. In fact, you and I are both in start up phase again right now, as we pass the midway point in the year and set new quotas and targets for a new month.

When I start something new (a day, a month or a new business) this is what I do:

  1. Set a target. This is a sky-high, big picture goal.
  2. Create a business plan that will get me there.
  3. Start calling on clients, selling and closing deals.
  4. Reinvest the resources in expansion and marketing.
  5. Make adjustments in the plan and pitch to continue to add new customers.

New things happen everyday and most people need a little help staying focused and getting re-motivated. I know how tough it is but I also know that I can’t stop. Whether you measure your life and business by the day, week, month, quarter, or if you are starting a new business or relationship, you need to maintain your focus everyday to keep the main thing the main thing!

Everyday start fresh – a new focus, a new attitude, new targets, new customers, new calls, new challenges and hopefully new resources (money). Don’t bring yesterday’s failures or disappointments into today.

Hey, I know it’s not always easy. After realizing what worked to keep me motivated, I created my 100 Ways to Stay Motivated program to help build great habits. Each day in our morning meetings at our office, we play a short segment to get motivated to tackle the day and it really makes a positive difference.

If you aren’t starting something new you aren’t challenging yourself but you also have to be sure you are staying focused and keeping yourself fueled up to carry your projects through to completion, where all the rewards are.

Maybe the reason people hate starting a new month is because they lack the motivation, focus and mindset needed to make the most of each new day, week and month. You’ll see these new opportunities popping up everywhere when you start getting the proper motivation to start each day.

Treat your start up like a car; get in, turn the ignition, know where you are going, who you are going to see, hit the accelerator and go as fast as you can!

Get started today with my NEW program, 100 Ways To Stay Motivated. This tool will ignite your fire every day so you can start up and go!

Be Great, nothing else pays,


  • drjalee says:

    The task at hand is to fight to the end to understand ones customer. We need more tools and skills to battle over market share. Each day is one for learning, planning and action. Grant has been a great resource for keeping the focus where business-people can draw meaning to excel.

  • Sean Gallagher says:

    I love the start fresh concept, I’ve been doing that for years. It’s one of my top successful actions. I see many others in my profession try for something (whether it’s new or not), then fail and just give up. Where I take a fresh start and look at it every day, month, year. I come into it without the baggage of the past and think, just like I did the first time, I can do this. And I just realized something else from this article… There are no rewards for failure, only rewards for success. So if you fail or look like you might, keep going after it because you’re not going to get anything unless you succeed.

  • Michael Evans says:

    Excellent thoughts. I’m watching my wife grow as an entrepreneur. She is at the beginning. These thoughts are perfect to get her pointed in the right direction. As always, keep putting out the good stuff Grant and team. Your words and more importantly actions are changing everything.

  • Damaris Rodriguez says:

    I always love reading and learning from your articles. I got my ticket to see you live on Oct 17. Thank you for sharing with the rest of us. From Grand Rapids, MI.

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