Do Whatever It Takes: Build a Brand on Action

 

Some business owners think that if they have a product or service then, like magic, customers will come and they’ll be a success. But real entrepreneurs just don’t sit around or rely solely on advertising to build a brand. A fundamental quality of successful entrepreneurs is the mindset and willingness to do whatever it takes to build a company that makes money and changes the world.

“You gotta be willing to do whatever it takes — regardless of your product, the competition … the economic conditions or whatever,” says sales expert Grant Cardone.

 

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