The middle class is the most suppressed, restricted, and confined socioeconomic demographic in the world—and being “average” will never get you out.
Although the middle class is a group that many people aspire to be a part of, it’s also the group that seems the most trapped, manipulated, and at risk.
The middle class goes after what they’ve deemed necessary rather than ever going really big. Someone who makes $1 million a year may still adopt middle-class thinking and actions. It is more of a mentality that creates the trap that will fail you.
The middle class is, in large part, a goal that will not provide you with what you truly want.
The idea that one would only have enough to be “comfortable” or “adequately satisfied” is a concept that has been sold—by the educational system, the media, and politicians—to convince an entire population of people to settle instead of strive for abundance.
Those who desire to be a part of it are compelled to think and act in a certain way where “just enough” is the reward. Does this sound desirable to you? Middle class was a dream sold to countless Americans as a good goal toward which they should strive. Yet in reality, it is really only close to “good”—and probably better described as a mousetrap with a big fat piece of cheese on it.
The middle class will not satisfy, it is a promise without fulfillment.
To get out of the middle class, you will need to get obsessed.
The dictionary defines the term “obsessed” as “the domination of one’s thoughts or feelings by a persistent idea, image, or desire.” Although the rest of the world tends to treat this mindset like a disease, I believe that it’s the perfect adjective for how you must approach success.
To dominate your sector, your goal, dream, or ambition, you must first dominate your every interest, thought, and consideration. Obsession is not a bad thing here; it is a requirement to get where you want to go.
If you become obsessed with your idea, purpose, or goal, you will become equally addicted to the idea of making it work. After all, if your ideas do not excessively preoccupy your own thoughts, then how can you ever expect them to preoccupy the thoughts of others?
Something has to absorb your thoughts every second of every day— so what should it be? Be obsessed with something. Make your dreams, goals, and mission your mind’s and actions’ dominant concern!
It’s interesting, however, that once the obsessed finally do become successful, they’re no longer labeled as crazy but instead as geniuses, exceptions to the rule, and extraordinary.
What if the world encouraged obsession instead of judging it?
What if the only thing standing in the way of your greatness was that you just had to go after everything obsessively, persistently, and as though your life depended on it?
Obsession isn’t a disease; it’s a gift. If you want out of the middle class, you need to let go of average, let go of settling, and get OBSESSED.
Grant Cardone is a New York Times bestselling author, the #1 sales trainer in the world, and an internationally renowned speaker on leadership, real estate investing, entrepreneurship, social media, and finance. His 5 privately held companies have annual revenues exceeding $100 million. Forbes named Mr. Cardone #1 of the “25 Marketing Influencers to Watch in 2017”. Grant’s straight-shooting viewpoints on the economy, the middle class, and business have made him a valuable resource for media seeking commentary and insights on real topics that matter. He regularly appears on Fox News, Fox Business, CNBC, and MSNBC, and writes for Forbes, Success Magazine, Business Insider, Entrepreneur.com, and the Huffington Post. He urges his followers and clients to make success their duty, responsibility, and obligation. He currently resides in South Florida with his wife and two daughters.
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