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Sales Lessons from Alabama Coach Nick Saban

March 03, 2016

Sales Lessons from Alabama Coach Nick Saban

Speaking at the American Football Coaches Association convention two years ago, Nick Saban, head coach of Alabama — the 2016 National Champions — said, “Every car dealer I know wants to be a coach. I always wanted to be a car dealer.” After graduating from Kent State in 1973, Saban actually wanted to be a car salesman but was offered a coaching job. As a head coach now of the Alabama Crimson Tide, Saban has the title of head coach but he still has to constantly recruit.

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