It’s the last month of the year! Make it count and get sold on ending the year strong.
In order to help you have your strongest year end ever, I am giving you a 4 part series of weekly strategies to help build momentum towards a successful end to 2013 and a prosperous start to 2014. Are you ready to go all in these last 4 weeks? Here’s Week 1’s strategy…
Get sold on making and exceeding your own year end targets. You must sell yourself on achieving your own goals, otherwise, why even set them?
In my book, Sell or Be Sold I talk about how salespeople drive economies. These are the last weeks of the last quarter of the year. You have a hand in driving not only “the economy” but in maximizing your economy. How do you want to end 2013?
Now is the time to get sold on what hasn’t been done before. You have nothing to lose. Get your battle plan together. This is the perfect time to connect with all of your customers from the past year to personally wish them a happy holiday. Maybe their friend, or family member is in the market for the exact thing you offer. Use this time wisely, reconnect, and end the year at the top of their minds.
Be aware and look for opportunities to sell. This is the season for socializing. When you meet people, tell them what you do and the problems you’re prepared to solve. Tell them your goal of ending the year strong. You never know, they may become your next big deal.
Some important things to keep in mind as we start building momentum to carry us into a new year are…
- The holidays are not an excuse to slack off. It’s the time to rev up!
- There are plenty of opportunities out there. Find them!
- Don’t forget about the second sale. It’s easier than the first and establishes trust and loyalty between you and your customer. Go for it!
- While everyone else is distracted, remain focused.
- Get obsessed about ending the year strong.
Right now think about the next few weeks, what you have going on and all the opportunities that exist. Get serious about you want to accomplish in this timeframe and then sell yourself on committing to making it happen.